The preparation: from the idea to the première
In addition to the lucky winners, our team was also excited and full of anticipation. After all, this exclusive fan day was going to be our first "own" event in a long time. And not in Wolfsburg, but in our logistics centre in Breuna. The central warehouse of Volkswagen Classic Parts has been located there, near Kassel on the A44 autobahn, since 2017.
To give our fans an unforgettable day, we spent months within the team coordinating all of the details of the location, the plan of events for the day and the highlights. We were supported by Volkswagen Classic and Volkswagen Commercial Vehicles Oldtimer with remarkable exhibition vehicles from the Beetle to the T4. We provided beach chairs, flags, banners and so on as a welcome and, of course, put together small surprise packages for our winners. That meant that the anticipation became greater and greater.
On 24 September the time had finally come and we were able to welcome our fans. To the delight of our entire team, most of them even arrived with their own classic Volkswagens and were greeted by bright sunshine – a great start to our fan day! After the arrival, the chance to get to know each other and the first petrol talks, the official part of the day could begin.